Equestrian Sport Events is a subsidiary company of the company Herbert Ulonska in Hamburg. The main task of this company is the conception, strategy and organization of international horse shows. The jobs are complex:

• Organization and business marketing
• Development of individual endorsement concepts
• Scheduling of the budget and tranfer according to the wishes of the clients
• Public relation and conception of PR-arrangements
• Development of media cooperation and support
• Media analysis of events

The company Herbert Ulonska Vermögensverwaltung was established in 1976. Since 1990 the line of organizing horseshows was developed and is signed with the firm name Equestrian Sport Events since a few years. A total of twelve employees and six freelancers take charge of all corresponding jobs, the showoffice, where everything runs together, is managed by Bettina Pöhls.